by positiveadmin on November 8, 2010
Our latest ‘must have’ piece of kit ties in to the latest buzz term – Landing Page Optimization. We can now solve a problem that has concerned marketers for some time – the call for action that points to a web address. It may be the home page or a specific product page, but one thing is certain, it won’t be optimised for conversion and that could mean potential lost sales. But now we can stop that from happening with new kit that lets us create targeted landing pages that channel customers into a conversion funnel.
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by positiveadmin on November 7, 2010
When people think of mobile marketing, they envisage SMS messaging, but web enabled mobiles have changed the game completely. Mobile marketing is all about making sure that your web and e-communications can be found, viewed accurately and understood on phones and other mobile devices. But it’s also about being proactive and that’s where SMS can form part of the solution – along with emarketing and targeted landing pages. But just how important is mobile marketing, both today and in the future? Positive Advertising can ensure you won’t get left behind. [...] Continue Reading…
by positiveadmin on November 6, 2010
Wouldn’t it be nice if you had your very own TV Channel? Just think how you could raise your brand profile – it never did Virgin any harm after all. Many companies are looking to promote product videos, publish TV adverts, or push their viral marketing videos via their own channel. We’re not talking broadcast here. No one is suggesting you commission ‘Z Factor’ or try and outbid Sky for Premiership Footie. Instead think of well-branded YouTube Enhanced Channels, which are about to become very affordable indeed. Guess what? Positive Advertising can set it up for you and commission all the video content you’ll need to make the channel a success. [...] Continue Reading…
